BOURJOIS PARIS
BOURJOIS
Beauty Magic Mirror - UI, UX and Art direction
Magic Mirror - Pick a lipstick, and it's instantly applied !
The World's First Blended Reality Magic Mirror
The World's First Blended Reality Magic Mirror
Project Brief
Coty cosmetics brand, Bourjois, enlisted Holition to build a bespoke magic mirror for the launch of their newly refurbished store in Paris. Holition ideated a 'blended reality' magic mirror, that combined Perch Interactive's technology with Holition's FACE by Holition™ facial recognition technology to produce a never before seen experience that connects AR makeup try-on to physical product.
Just a pick a Lipstick, and it's instantly applied to your face ! This magic mirror is the first of many that Holition is working on, for the iconic french brand Bourjois. The media have described the mirror as "Reinventing the beauty experience through purposeful and personalised innovation."
Next time you're in Paris, be sure to go get a virtual makeover at the Bourjois Boutique at 101 Rue Berger, 75001 Paris!
Project Brief
Coty cosmetics brand, Bourjois, enlisted Holition to build a bespoke magic mirror for the launch of their newly refurbished store in Paris. Holition ideated a 'blended reality' magic mirror, that combined Perch Interactive's technology with Holition's FACE by Holition™ facial recognition technology to produce a never before seen experience that connects AR makeup try-on to physical product.
Just a pick a Lipstick, and it's instantly applied to your face ! This magic mirror is the first of many that Holition is working on, for the iconic french brand Bourjois. The media have described the mirror as "Reinventing the beauty experience through purposeful and personalised innovation."
Next time you're in Paris, be sure to go get a virtual makeover at the Bourjois Boutique at 101 Rue Berger, 75001 Paris!
SERVICES
Virtual Cosmetics
UI Design
UX Design
Art Direction
Development
SERVICES
Virtual Cosmetics
UI Design
UX Design
Art Direction
Development
TEAM
Holition
TEAM
Holition
ROLE
Lead Digital Designer
Holition
MY ROLE
lead Digital Design, Holition
PRESS
Thedrum.com
currentdaily.com
elle.fr
PRESS
Thedrum.com
currentdaily.com
elle.fr
UI & UX Design
UI & UX DESIGN
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